City of Fort Valley Announces Façade Grant Program
October 10, 2025
Development Authority of Peach County
The Façade Grant Program recently announced by the City of Fort Valley's Downtown Development Authority (DDA) is a strategic tool designed to incentivize private investment in the exteriors of downtown commercial properties. While specific details of the Fort Valley program, such as the exact match amount, were not immediately available in the public announcement, these programs typically offer a matching reimbursement grant (e.g., 50/50 match up to a maximum dollar amount) to property or business owners. The funds are used for improvements that enhance the building's aesthetic appeal and preserve its historic character, such as exterior painting, masonry repair, new awnings, window and door replacement, and appropriate signage. The process generally requires applicants to submit plans and cost estimates for approval before work begins, ensuring adherence to design guidelines, often dictated by historic preservation standards. This initial public funding serves as a catalyst, encouraging building owners to invest their own capital to produce visible, high-quality, and historically appropriate improvements.
Value of Downtown Beautification and Revitalization
A successful façade grant program delivers a profound value that extends far beyond a fresh coat of paint. A revived and beautified downtown is vital because it functions as the symbolic center and economic engine of a community. Visually appealing storefronts and well-maintained buildings immediately enhance curb appeal and a sense of pride, directly attracting new residents, tourists, and crucial private investment. Studies show that a majority of first-time sales are driven by a store's exterior appeal, underscoring the direct economic benefit for local businesses.
Furthermore, downtown revitalization, like that encouraged by Fort Valley's DDA, fosters a vibrant sense of place and strengthens the community's identity. By honoring and restoring historic architecture, these areas become unique destinations that support small, local entrepreneurs, increasing local tax revenue, and generating economic activity. This focused investment in the public-facing areas of downtown creates a pedestrian-friendly environment, encouraging foot traffic, social interaction, and overall community well-being, which collectively makes the entire city more resilient and economically viable.
From the City of Fort Valley:
The Façade Grant Program is here to help you restore, preserve, and beautify your building’s exterior. From fresh paint to new signage and lighting, this grant can bring your vision to life while keeping downtown Fort Valley vibrant.
Eligible projects include: painting, masonry, signage, window/door repair, awnings, exterior lighting, ADA entries, and more!
Roof work, interior renovations, and new construction are not eligible.
Complete projects within 180 days after approval.
Register now at the Fort Valley Main Street & DDA Office or visit https://www.fortvalleymainstreet.org